Handmade in Brighton, United Kingdom.


natural plastic free toothpaste

Sustainable Packaging

truthpaste is created in a waste free environment. All of our packaging is zero waste and plastic free. Our jars are recyclable, reusable and refillable. Our labels and packaging are all compostable and reusable.

Ethically Sourced

We are committed to choosing suppliers that share our values in sustainable, ethical and fair trading. Our products support a wide range of global communities.

Natural & Handmade

Our natural toothpaste is carefully handmade using the finest organic ingredients. truthpaste is SLS free and you wont find any artificial chemicals. Just 100% natural ingredients.

Vegan & Cruelty Free

All of our products are registered Vegan and Cruelty Free by the Vegan Society. We don’t believe in harming animals for health and beauty.  We test on ourselves!